Mexicana has announced that it will launch direct service from Mexico City to London Gatwick in January of 2009.

The director of communications at Mexicana, announced that the airline believes the route will generate enough demand to justify the twice-weekly flights from Gatwick, and the increase planned to four times per week from mid-February, in spite of the current economic climate.

More UK holidaymakers visit Mexico each year, with the number of annual visitors increasing to 300,000 in 2007. Crespo has said that the continuing growth of passenger numbers has lead Mexicana to believe that the route will be a profitable one, despite the global financial crisis.

Presently, British Airways is the only carrier operating non-stop service from London to Mexico City, and flies from London Heathrow. Passenger groups are hoping that the additional competition on the route will lead to lower airfares.

The London service will be Mexicana’s first European route, to be launched as the carrier joins the OneWorld Alliance, which also has American Airlines and British Airways as members.

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